Good as my word, I’ve been busily hard at work getting my freelance writing endeavor up and running. I’m in stage one: panicked confusion.
Apparently, before you can get much of anywhere you have to brand yourself. I’ve been at work watching videos and reading articles on how a person does that, which so far as I can determine means you need to specialize, find a pithy way of expressing what you’re about, then set to work finding people who’ll pay for what you’re offering.
Sounds simple but oh dear god it’s not. When you’re a multi-niche specialist as I am, cutting down what you’re doing is like pruning limbs from your body. The good news is I’m spoiled for choice. This is why I could never abide people with no hobbies or interests. I’m awash with them.
So, which to keep and which to sideline?
Twinned with that, you need to market and promote, naturally, write a portfolio and get out there and flog it. The good thing about it is you’re your own boss, and the terrible thing about it is the same. You set your hours, but you’re still responsible when you don’t meet self-imposed deadlines.
Then there’s the produce on demand bit. Once you have clients, that’s the meat of the profession. That, and filling orders once you’ve pitched ideas to editors, of course.
It all gets very real, very quickly.
I’ve been less structured in my freelancing up ’til now, letting work come to me rather than going after focused, carefully chosen clients. But seeing as I’m actively working very hard getting back into the library profession and peddling my writing as a second income stream, it’s getting a lot more intense. There’s no end of work to be done, and if you don’t get a good grip on things you can easily go flying off into the ether. If you listen closely, you can hear the screams of writers ricocheting into The Deep.
There went another one. RIP.
My 2019 freelance goals are to find a stable column writing gig or two, a handful of clients I’ll produce for regularly and a steady stream of querying and filling orders. That’s as a second job, working part time alongside the mythical full time librarian position I’m madly pursuing.
They say if you want a job done right, ask a busy person. Sounds idiotic, but it’s actually true. If I want to do what you’re asking, I’ll find a way to fit it into my rotation. Once you’re used to getting a lot of things done rapid-fire, it’s easy to gauge if yes, I have time for that, or no, sorry, find another writer.
I won’t hesitate to tell you yes or no. I can see everything I’m doing at a glance, the way I’ve set up my schedule. I know exactly what slots are open, and have prioritized every detail.
I told you I’ve been busy.
The professions of librarian and freelance writer go hand in hand, the one feeding off the other. While it’s not true librarians spend their days reading (I only wish), in every library job I’ve held I’ve been able to flex my writing muscles. I’ve been a social media manager and in-house editor in both library jobs I’ve had so far, as well as forming a writing group that’s still active more than a decade on. If my scheduled allowed, I’d be active there still. As it’s not, I’m considering pitching a start up writers group at another library, slotted to fit into my free time.
I bring my personality to my employer, taking on the role of the voice the community comes to associate with the library. And I’m damn good at it.
You may have noticed I have rather a strong voice. I use it to good effect, given a public platform. Now, I just need the library.
Once I’m installed as a librarian, I’ll be able to say yes more often to the publishers knocking on my virtual door. Yes, I’ll read and review your book. I’ll have an audience of library patrons, in addition to my reach as Bluestalking and associated review outlets. From there I generally go to work disseminating reviews, author interviews and events to the general public via the local media. It’s never far from my mind hooking up my library with writers on tour, either.
It all comes together quite nicely. Though not without an awful lot of work. But then, when it doesn’t feel like work it’s the absolute best thing on earth. I miss it, and I’m bound and determined to get back to it. And when I’m determined, very little stands in my way.
But first, the planning: The branding and the specializing and the tweaking.
2019: I’m giving you fair warning. You’re going to be my year. 2017 and 2018 were good efforts, but it’s time to put away the first draft and get on with the big work: Editor at large of my own life.